ALEX BAKER

NOTION MAGAZINE // 09.06.16 // JULIAN ZIGERLI AW16LARGER THAN LIFE

We take a look at Swiss-born menswear designer, Julian Zigerli who plays on our inner-whimsy for his AW16 collection.

Julian Zigerli‘s AW16 collection has us pining for our youth. Mixing comfy knits and printed blankets with animal-shaped suede bags he adds a homely touch to the bright-coloured streetwear of his winter line. There is a nostalgic effervescence to his concept, which features tiny Power-Puff Girls prints on trousers which have a 360-degree print to look like ripped jeans.

What’s most striking about the collection are the three bomber-jacket looks in day-glow orange, yellow and pink, which brings to mind memories of highlighter pens used in school, as well as some tie-dye looks. Here childlike activities are translated into the fabrics of the collection.

Moving onto the comfy stretch-knits in Julian’s work this season, the pieces when worn together can pass as a cool, winter 70’s flare trousers throwback. But when worn as separates, the quality of the knit is perfect to combine with tailoring or sportswear. It is a multi-functioning collection with great pieces that can stand out.

What a lot of street wear brands are missing, is the quality of fabrics and it’s construction. Julian’s line is finished to a very high standard, more focused on the quality of each piece rather than mass-production. The brand is stocked internationally and online, with the sole stockist in London being Monologue in Shoreditch. 

I look forward to seeing him in many more stores across London in the future.

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